About John West
John West is the UK’s leading canned fish brand and a trusted household name. The company has dedicated over 140 years to delivering the very best fish direct from the world’s oceans into UK kitchens, and is firmly committed to making premium quality, delicious and healthy fish accessible to everyone.
Besides the UK, John West is also a brand leader in Holland and Ireland and trades in 38 markets throughout Europe, the Middle East, Northern Africa, North and South America.
Besides the UK, John West is also a brand leader in Holland and Ireland and trades in 38 markets throughout Europe, the Middle East, Northern Africa, North and South America.
Our Products
Best known for its simple classics like canned tuna, salmon, sardine and mackerel, the John West portfolio has grown to include a huge variety of fish species, as well as convenient ready prepared meals and snacks in innovative ambient formats. These have been designed to suit the busy lifestyles of modern day consumers and to inspire the nation to include more fish in their families’ diets, in order to achieve the recommended two portions of fish per week.*
Today, there are over 100 products in the John West range including No Drain Tuna, Light Lunches, Steam Cooked Mackerel and, most recently, Pole & Line Tuna. These products are purchased, and enjoyed, by over half of the UK households on a regular basis.
Award winning advertising
In line with its reputation for quality, the company has become well known for its multi-award winning advertising campaigns, starting from the “Bear” advert , first shown in 2000, the Roses Awards in May 2012, for its “discover the story behind every can” ; then in October 2012, the Fresh Awards, 3 Gold, 1 Silver. Fresh celebrates Creative Excellence in all areas of Advertising.
To see our latest TV commercial, follow the link below.
*In line with Government guidelines
Our website > www.john-west.co.uk
